Monday, March 28, 2016

Paying Artist What They're Worth

https://en.wikipedia.org/wiki/Sistine_Chapel#/
media/File:Creaci%C3%B3n_de_Ad%C3%A1m.jpg
We all know who painted the Sistine Chapel in Rome, Michelangelo, of course. But ask anyone if they recall the name of the architect who built the chapel itself? Now ask anyone, who should be paid more in a construction project, an architect, engineer, or an artist hired to decorate the finished structure. Precious few would even consider paying the artist anything close to what they'd pay an architect or engineer.

I lead a consulting team of alphas in Web Design, Business Strategy, Branding and Marketing Strategy, Videography, Accounting Strategy, and Legal Strategy. Together we market ourselves to entrepreneurs as "Your C-Level" team and we all share equally in the proceeds from our clients. Yes, equally, from logo design to contract negotiations to web design and even to additional artists added to the team as appropriate and needed for a project. And we do this because we feel every part of the development process is critical to building a successful business.

Let's face it, we design products for people not Vulcans. Your product should not only function well, but look great, feel right, be a pleasure to use, and just have. Together we build products that include artistic design throughout and not as a final layer, an add-on, or gloss. We value these team member contributions and pay accordingly.

The architect that built the Sistine Chapel, by the way, was Giovanni dei Dolci. And yes, we consider architects artists and just as important as engineers. The engineer? No idea.

Please send business proposals to george.j.constance@gmail.com.

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